Case Study · Shipped
Lilu
A femtech app redesign.
- Role
- Product Designer
- Deliverables
- Concept Mobile App Design
- Website
- wearlilu.com
Case study in progress. Reach out if you’d like a walk-through before it’s written up.
About Lilu
Breastfeeding mothers can spend hours a day pumping. Massage stimulates milk production and experts suggest massaging the breast by hand while pumping. Lilu makes a hands-free pump that automates that compression massage on top of any standard pump. It increases milk output by 30 to 55 percent per session, and its first generation sold out in 2020.
The Problem
TODO — migrate narrative from current Squarespace site.
Key Design Decisions
TODO
Tension.
TODO.
The Work
TODO — app screens.
Outcome
TODO.
What's Next
TODO.